Bell Canada Enterprises (Canada)

BCE is Canada's biggest telecoms and media group. Its main business is Bell Canada, the country's foremost telecoms provider, offering a full range of services, including local and long-distance telecoms, wireless, cable and internet services. The group is involved in satellite television through subsidiary ExpressVu, and until recently was also the country's biggest mediaowner, controlling assets including CTV and the Globe & Mail newspaper. Control of the media business was sold in 2005 to Canada's Thomson family. In 2007, BCE became the proposed target of a massive private equity buyout by its largest shareholder, the Ontario Teachers' Pension Plan. After struggling on for almost 18 months, that bid finally collapsed at the end of 2008 as a result of the economic downturn. Click here for an Adbrands Profile of communications company BCE (subscribers only). Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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Competitors: see Telecoms & Wireless and Media Sector indexes for other companies

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BCE website

Bell Canada	Bell ExpressVu
Bell Mobility	Sympatico
Virgin Mobile Canada	Aliant
Bell Globemedia	CGI
CTV	The Globe and Mail

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