Rogers Communications (Canada)

Rogers is Canada's second-biggest communications group (behind BCE), and one of its best-known businesses. It is the country's leading wireless and cable TV provider. Assembled by founder Ted Rogers in a series of bold acquisitions since the 1960s, it was one of the first companies worldwide to assemble a "quad play" offering which encompasses both wireless and fixed line telecoms, as well as cable and internet. Rogers is also involved in radio and print media as well as video sales and rentals. The group was led by its founder right up until his death at the end of 2008, and is still controlled by his family. Filling his shoes will be a daunting task, but the business is well-positioned to maintain its commanding position in Canada's communications sector.

Click here for an Adbrands Profile of communications group Rogers (subscribers only). Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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Competitors: see Telecoms and Media Sector indexes for other companies

Rogers website

Rogers Wireless	Fido
Rogers Television	Chatelaine
Rogers Video	Flare
Marketing Magazine	Macleans
Me TV	Canadian Business
Rogers Cablesystems	Profit
Rogers Wireless	L'Actualite
Rogers Digital TV	Maclean Hunter BizLink
The Shopping Channel	Fraser's Canadian Trade Directory
Ocean FM	Canadian Advertising Rates & Data
Bid.com	Bowden's Media Monitoring

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