Taxi (Canada)


Taxi is a highly regarded creative agency with several offices in Canada, as well as the US and also now a growing presence in Europe. The business was founded in 1992 by Paul Lavoie, previously creative director at Cossette in Montreal and Toronto, along with several partners. It quickly established a reputation as one of the country's top creative agencies, picking up a string of awards and as well as five Agency of the Year accolades. A US outpost was launched in 2005, and in 2010 the group was acquired by WPP. It retains standalone status, aligned with Y&R Brands. Founder Lavoie remains chairman, with Rob Guenette as CEO. Adbrands does not currently offer a business profile for Taxi but subscribers may access account assignments and contact information for the agency. The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here to access Adbrands account assignments (subscribers only); or see here for information on how to subscribe.

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Competitors: see listing of Canada's Leading Advertising Agencies

Capsule checked 19th October 2012

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