Ad Expenditure: US$9.58bn 2016 GroupM Forecast This Year Next Year Dec 2015

Top Advertisers

Canada's leading advertisers in 2014 were:

 Procter & Gamble  Ford Dealers Association
 Rogers  Ford
 General Motors  Restaurant Brands International
 Bell Canada  Johnson & Johnson
 Government of Canada  Hyundai
 Fiat Chrysler Canada  Chrysler Dodge Jeep Ram Dealers Assoc
 Provincial Government Lotteries  Toyota
 Chrysler Consolidated Local Dealerships  Canadian Tire
 George Weston  Scotiabank
 McDonalds  L'Oreal

Source: GroupM/Nielsen


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Interbrand's Best Canadian Brands in 2014 were:

 TD  BMO Financial
 RBC  CIBC
 Thomson Reuters  Canadian Tire
 Scotiabank  Manulife
 Tim Hortons  National Bank
 Bell Canada  Shaw
 Shoppers Drug Mart  Molson
 Rogers  Winners
 Lululemon Athletica  Westjet
 Telus  CP

Source: Interbrand

Other Canadian Companies Profiled in Adbrands

 Hudson's Bay Co  Cott Corporation
 McCain Foods  

News

 Marketing magazine  Strategy

Other leading Canadian Agencies and Advertisers profiled by Adbrands


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