Deutsche Bank (Germany)

Deutsche Bank is one of the world's biggest banks by total assets, and a dominant force in continental Europe. Well-established as Germany's biggest retail and commercial bank by the 1980s, it then embarked on an ambitious acquisition spree to build a dominant position in international corporate banking. Purchases such as leading investment banks Bankers Trust and Morgan Grenfell elevated Deutsche Bank to the upper ranks of the worldwide industry. Ironically, this move into the international arena led to something of a backlash at home, with the German media and even the group's supervisory board expressing concerns over what they perceived to be the bank's neglect of its domestic market. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..

Advertising: Which agencies handle advertising for Deutsche Bank? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information.

Competitors: see Financial & Insurance Sector for other companies

The Adbrands Company Profile of Deutsche Bank summarises the company's history and current operations. Subscribers may access the following website links:

Deutsche Bank website

Deutsche Bank Personal Banking	Maxblue
Deutsche Bank Corporate and Investment Bank	DB Real Estate
Deutsche Bank Bauspar	Deutsche Private Wealth Management
Scudder	DWS Investments
Deutsche Asset Management	Postbank

Click HERE to subscribe to Adbrands.net and access the profile and website links