SAP (Germany)

SAP is the world's leading provider of business management software. It dominates its segment with an estimated 28% share of the core enterprise applications market, more than that of all four main competitors combined. SAP is also the global #3 across all software segments after Microsoft and Oracle, and virtually the only software giant still based outside the US. SAP boasts some 46,000 customers in over 120 countries, including more than 80% of the world's top 500 companies. Click here for an Adbrands Snapshot of SAP (subscribers only). Adbrands Snapshots provide a summary analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and identify key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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Competitors: see Information Technology Sector index for other companies

Subscribers may access the following website links here:

SAP website

Business Objects	SAP Business All-in-One
TomorrowNow	SAP ByDesign
SAP Business Suite	SAP Business One

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