Commarco | Scholz & Friends (Germany)

Commarco is Germany's biggest independent marketing services group, managing a portfolio of different agencies including Scholz & Friends and the local arm of the Lowe network. Scholz is one of Germany's most important homegrown agencies. Founded in the early 1980s, it was subsequently acquired by Bates Worldwide and groomed to become a second advertising network within the Cordiant portfolio. In 2001, Scholz merged with UVE, a publicly quoted production company specialising in live entertainment programming for television and the internet. The resulting business, then still controlled by Cordiant, was Germany's first publicly quoted advertising and marketing communications group. However, financial problems within Cordiant led Scholz to regain its independence in 2003, and the business is now privately owned. The Commarco umbrella entity was created in 2007. Advertising Age ranked Commarco as the #36 worldwide ad organisation in 2009 with revenues of $176m. Private equity backer Cognetas also owns the Fullsix International digital network.

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The Adbrands Company Profile of Scholz & Friends summarises the company's history and current operations. Subscribers may access the following website links:

Commarco website

Scholz & Friends	Couch Potatoes
Lowe Deutschland	Deep Blue
Plato	gkk Dialog Group

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