Ad Expenditure: US$5.94bn 2017 GroupM Forecast This Year Next Year Dec 2016

Top Advertisers

Russia's leading advertisers in 2015 by advertising expenditure were:

 Procter & Gamble  Renault/Nissan
 MTS  OTCpharm
 Novartis  L'Oreal
 Megafon  Nestle
 Mars Inc  PepsiCo

Source: GroupM

Russia's Most Valuable Brands in 2010

 MTS  Sberbank
 Beeline  Pyaterochka
 Baltika (Carlsberg)  TNK
 Lukoil  Rosneft
 Megafon  Domik v Derevne (Wimm-Bill-Dann)

Source: Interbrand

Advertising Agencies

Russia's leading media agencies in 2015

 Optimum Media OMD  Vizeum
 Media Instinct (OMD)  PHD
 MEC  MediaVest
 Starcom  OMD AMS
 ZenithOptimedia Ad O'Clock (Dentsu Aegis)
 Havas Media (ADV Group)  Mindshare
 Carat Dentsu Smart (Dentsu Aegis)
 MediaCom  Arena (ADV Group)
 Media Direction OMD  Maxus
 Initiative (ADV Group)  Mediaplan OMD

Source: RECMA

 Advertising industry information in English from Sostav.ru Other Russia advertisers and agencies profiled in Adbrands


All rights reserved © Mind Advertising Ltd 1998-2017