Forecast Ad Expenditure 2012 US$21.1bn (GroupM est Summer 2011)

The UK's Top 100 Advertisers in 2010
Procter & Gamble	Boots	L'Oreal Garnier	Dell
BSkyB	Direct Line	Homebase	Curry's (DSG Retail)
Unilever	Specsavers	HSBC	Universal Pictures
Tesco	T-Mobile	Apple	Toyota
Asda	News International	Associated Newsp'rs	Hutchison 3
COI	British Gas	Wickes	Samsung
DFS	Halifax (Lloyds Group)	JD Williams	Shop Direct
Reckitt Benckiser	Microsoft	Heineken	Confused.com
BT Group	Mars Confectionery	Cadbury	Anheuser-Busch InBev
Kellogg Company	Dreams	Cooperative Food	John Lewis
Morrisons	Mars UK	Muller Dairy	Comet
L'Oreal Paris	Nintendo	KFC	Beiersdorf
Marks & Spencer	NatWest	Peugeot	MoneySupermarket
Sainsbury's	Renault	Johnson & Johnson	Churchill Insurance
Nestle	Diageo	Waitrose (John Lewis)	Fiat Auto
Argos	Volkswagen	Kraft Foods	Autoglass
GlaxoSmithKline	Barclays	Nissan	L'Oreal Luxury
B&Q	National Lottery	Paramount Pictures	Mercedes-Benz
O2	Ford	Aldi	Arla Foods
McDonalds	Santander	Panasonic	American Express
Vodafone	Virgin Media	Citroen	BGL Group
Vauxhall	Danone	Aviva	Chanel
Lloyds TSB	Warner Bros	PC World (DSG)	Reader Offers
Coca-Cola	Lidl	BMW	Sony UK
Orange	GoCompare.com	20th Century Fox	TalkTalk

Source: Marketing/Nielsen

Other Leading British Companies & Brands
British Airways	Kit Kat
Entertainment Films	Woolworths
LV= Liverpool Victoria	Mitchells & Butler
Arcadia	Johnnie Walker
AstraZeneca	Nestle Rowntree
British American Tobacco	New Look
Benson & Hedges	Next
Carphone Warehouse	Aquafresh
BP	Prudential
Britvic	River Island
Burberry	Royal Bank of Scotland
Royal Mail Group	Shell
French Connection	Debenhams
Sony Ericsson	Virgin
Guinness	Weetabix
InterContinental Hotels Group	EMI
Premier Foods	HMV
Transport for London	Harveys Furniture Group

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