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BSkyB is the company behind Sky, the UK's foremost pay TV service and the
world's first satellite broadcasting business when it was launched by Rupert Murdoch's News
Corporation in 1989. After a very shaky start, British Sky Broadcasting eventually established itself as one of the
country's most profitable broadcasters, buying up rights to many of the UK's biggest sporting events. Almost a decade after its
launch the service became the UK's first digital broadcaster, and now broadcasts more than 450 audio and video channels direct to
around a third of all UK households. It has also diversified successfully into broadband, telecoms and most recently even a music
download service.
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Competitors: see Media Sector index for other companies
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BSkyB website
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