WS Crawford Ltd, generally known as "Crawfords" was one of the most important British advertising agencies of the first half of the 20th century. It was responsible for introducing a highly visual style more influenced by European artistic movements such as modernism and futurism than by traditional American marketing techniques. The agency owed its success largely to two men, its founder Sir William Crawford and the legendary art director Ashley Havinden. Between them they exerted an enormous influence on British advertising from the early 1920s until the end of the 1950s. Click here to find out more (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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