
Debenhams (UK)


Debenhams is the UK's second largest department store
operator (after John Lewis), specialising in affordable designer fashion as well as
home furnishings, beauty products and household goods. The group has experienced something of a rollercoaster ride in
recent years. During the 1990s, a new management team installed by what was then Burton Group successfully reinvented what
had been one of the country's most staid and old fashioned retail chains. Spun off as an independent company, Debenhams'
success continued during the early 2000s under new chief executive Belinda Earl, before it fell prey to private equity
buyers in 2003. Performance has been less sure-footed since then, especially after the group went public again in 2006. Yet,
despite the current challenging market, Debenhams appears to have turned the corner since late 2007, stealing market share
even from traditional rivals such as Marks & Spencer.
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