GUS (UK)


Once Britain's largest retail group, GUS completed its long-expected break-up with the demerger of its last two divisions in October 2006. Credit services agency Experian and UK merchandiser Home Retail Group were spun off separately to shareholders. Earlier, at the end of 2005, GUS had completed the spin-off of upscale fashion retailer Burberry. Following these demergers, the main GUS parent was dissolved. Click here to find out more (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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Home Retail Group Burberry
Experian

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