TBWA\London (UK)

The London outpost of agency network TBWA was welded together from a series of high profile mergers and takeovers in the closing years of the 1990s. The biggest of these was the merger with troubled agency GGT after its acquisition by Omnicom. The agency established a reputation as a creative hothouse in the late 1990s and early 2000s, not least as a result of the contribution from high-profile creative director Trevor Beattie. His departure in 2005 along with two senior colleagues followed a string of serious account losses. TBWA's position has to some extent stabilised since then but it has yet to recover its former glory. In Spring 2009, the group began to consolidate all its various local units under the umbrella title of TBWA\Media Arts. That title was abruptly dropped after only four months in favour of the old TBWA\London tag.

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Tequila	TBWA\Manchester
Stream	Staniforth
Maher Bird Associates	E-Graphics

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