Amazon.com (US)

Internet retailer Amazon claims to offer "Earth's Biggest Selection", a mammoth range of products which now goes far beyond books and music to include anything from automobile parts to gourmet food and from clothing to household furniture. The business is firmly established as the #1 internet retailer in each of its global markets, which include the key territories in Europe and Asia as well as North America, and no other company has done so much to establish the reliability and functionality of e-commerce. But Amazon has also chronically suffered from low profit margins and over-rated share-price, and rival companies have tended to outpace it in profit growth. That laggard performance finally began to change in 2007, helped along by the launch of the Kindle electronic reader, now Amazon's top-selling product.

Which agencies handle advertising for Amazon? Find out more from the Adbrands Account Assignments database

Who are the competitors of Amazon? See Retailing and Media Sector index for other companies.

Subscribers only: Adbrands profile Account assignments and selected regional contact information

Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

Subscribers may access the following website links:

Amazon.com website

Endless.com	CreateSpace
Audible	iMdb
ShopBop	Kindle

Amazon.co.uk Amazon.co.jp

Amazon.fr Amazon.ca

Amazon.de Joyo Amazon China

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