Best Buy (US)

Best Buy is the leading US speciality retailer of consumer electronics, selling a wide range of audio and video products, home office products such as computers and peripherals, as well as an increasingly broad selection of entertainment software and a limited range of home appliances (the latter under the Home Life banner). Until now, the fast-expanding group has maintained an aggressive store-opening policy, launching between 75 and 80 new stores every year since 2001. That pace slowed considerably towards the end of 2007 as a result of the economic slowdown. However, share of the US electronics market has continued to rise, up from 14% in 2003 to around 22% by the end of 2008. Also that year, the company announced plans to move into Europe through a new joint venture with UK company Carphone Warehouse, and acquired music download service Napster.

Subscribers only: Adbrands profile Account assignments and selected regional contact information

Which agencies handle advertising for Best Buy? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

Competitors: See Retail Sector index for other companies

Subscribers may access the following website links here:

Best Buy website

Magnolia Audio Video	Geek Squad
Future Shop	Pacific Sales

Click HERE to subscribe to Adbrands.net and access the profile and website links