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Blockbuster
is the world’s leading provider of rentable videos and DVDs. The group was
spun off from media giant Viacom in 2004
after several years of difficult performance. Despite its global dominance of the
sector, Blockbuster faces considerable challenges from a rapidly changing
market. The principal threat is from rivals offering a more flexible service,
especially mail order rental companies and telecoms or cable companies offering
instant access video-on-demand. In 2008, Blockbuster launched a bid to acquire
struggling electronics chain Circuit City
for $1bn, but later withdrew its offer in the face of declining economic conditions. Click here to access the Adbrands profile (subscribers only); or
subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..
Advertising: Which agencies handle advertising for Blockbuster? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information
Competitors: see Retailing Sector index for other companies
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Blockbuster website
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