
Bristol-Myers Squibb (US)


Despite consolidation in the drug industry, Bristol-Myers
Squibb has so far stayed on the sidelines, waiting to make its move and quietly sharpening its focus on the
pharmaceutical sector. Once the world's #1 drug company, it has steadily been pushed down the rankings by mergers or
aggressive growth among its competitors. During the 1990s, it sold off several of its non-core lines, followed in 2001 by
its central Clairol business (to Procter & Gamble) as
well as half of its medical devices portfolio, in order to concentrate on medicines. More recently it has been plagued by a
series of legal problems and patent challenges. With sales and profits in decline, the group entered tentative merger
negotiations in 2007 with Sanofi-Aventis, the developer of its
best-selling product, Plavix. No agreement has yet been reached, but the two businesses are favourites to combine at
some point in the future. Advertising Age estimated global measured advertising expenditure of $419m in 2007,
making BMS the world's #84 advertiser.
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Competitors: See Pharmaceutical Sector index for other companies


Subscribers may access the following website links:
Bristol-Myers Squibb website

Plavix |
Enfamil |
Abilify |
Mead Johnson
Nutritionals |
Sprycel |
Erbitux |
Ixempra |
Sustiva |
Avapro |
Pravachol |
Reyataz |
Taxol |
Atripla |
Coumadin |

Bristol-Myers Squibb Worldwide
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