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Estee Lauder is one of the world's
foremost marketers of prestige beauty and
cosmetics products. It is the #1 beauty marketer in the US, and #2 worldwide
(behind L'Oreal). The family-controlled group has a
substantial portfolio of leading brands including Estee Lauder itself, Clinique
and men's range Aramis, and also produces fragrances and cosmetics under license
for designers including Tommy Hilfiger
and Donna Karan. More recently the group
has moved into haircare through acquisition and product extensions, as well as
into the mass-market cosmetics sector. Click here to access the Adbrands profile (subscribers only); or
subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major
markets.
Advertising: Which agencies handle advertising for Estee Lauder? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information.
Competitors: See Personal Care index for other companies
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Subscribers may access the following website links:
Estee
Lauder Companies
website
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