Fox Entertainment Group
(US)
Fox Entertainment
is the umbrella brand for the
US-based entertainment assets of Rupert
Murdoch's News
Corporation. It is
News Corp's biggest business.
Cornerstones are movie studio Twentieth Century Fox and the Fox TV broadcast network,
which has risen steadily in the ratings from rank outsider to one of the top
networks. In 2003, Fox also became the effective umbrella for News Corp's
controlling stake in
satellite broadcaster DirecTV,
until the latter's sale at the end of 2006. Click here to access the Adbrands profile (subscribers only); or
subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..
Advertising: Which agencies handle advertising for Fox? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information.
Competitors: see Media Sector Index for competitive companies
Subscribers may access the following website links:
| Fox
Movies |
Fox
News |
| Fox Searchlight |
Fox Sports Net |
| Fox
Home Entertainment |
FX |
| National Geographic TV |
The Speed Channel |
| DirecTV |
Fox
Interactive |
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