Georgia-Pacific (US)

Georgia-Pacific is America's leading manufacturer of wood and paper-based products. Although the biggest part of its revenues comes from building supplies and packaging, it is perhaps most widely known for its consumer products, including a wide range of paper towels, bathroom tissues, disposable cups and cutlery. Brands include Quilted Northern, Brawny and Dixie in the US, as well as Nouvelle, Lotus and Nett in Europe. The business was acquired by privately owned industrial giant Koch Industries in 2005, in what was then the largest ever takeover of a public company by a private firm. Click here for an Adbrands Profile of Georgia-Pacific (subscribers only). Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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Competitors: see Personal Care Sector and Household Care Sector for other companies

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Georgia-Pacific website

Quilted Northern	Coholgar
Angel Soft	Nouvelle
Brawny	Delica
Sparkle	Vania
Dixie	Nett
Tenderly	K-Y

Koch Industries

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