
Johnson & Johnson (US)


Best-known for babycare and Band-Aids, Johnson & Johnson has long been one of
the world's biggest healthcare manufacturers, and got even bigger in 2006 with the purchase of the consumer health division
of Pfizer. In fact, consumer products had until then been the group's smallest segment.
The largest chunk of revenues still come from pharmaceuticals, including blockbusters such as Procrit, Risperdal and
Remicade. The group favours a highly decentralised structure with a broad portfolio of almost 200 separately branded
subsidiary businesses, whose products include Tylenol, Neutrogena,
Aveeno and Ortho contraceptives, as well as medical devices, surgical products and Acuevue contact lenses. Advertising Age
estimated global measured advertising expenditure of $2.4bn in 2007, making Johnson & Johnson the world's #7 advertiser.
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Competitors: see also Pharmaceutical Sector and Personal
Care Sector indexes for other companies


Subscribers may access the following website links:
Johnson & Johnson website

Consumer Products
Pharmaceutical
Ortho-McNeil Pharmaceutical |
Retin-a Micro |
Monistat |
Renova |
Procrit |
Janssenk-Cilag |
Risperdal |
Sporanox |
Janssen Pharmaceutica |
Alza Corporation |
Ditropan XL |
Centocor |
Ethyol |
Concerta |
Scios |
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Medical Devices
Johnson & Johnson Medical |
Codman |
DePuy |
Johnson & Johnson Orthopaedics |
Acuevue |
Indigo Medical |
Sterrad |
Cordis |
Ethicon Endo-Surgery |
Ethicon |
Dermabond |
Gynecare |
Mitek |
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Johnson & Johnson worldwide
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