The Martin Agency (US)
The Martin Agency is one of the largest advertising shops in the Southeast US, and a leading non-network agency within Interpublic. Headquartered in Richmond, Virginia - a city not otherwise noted for its ad agencies - Martin also has an office in New York. It became part of the Interpublic portfolio in 1993, but operates as a standalone unit within the group. It has been one of IPG's strongest-performing subsidiaries in recent years, attracting considerable acclaim for the Cavemen and other campaigns for Geico, and picking up the substantial Wal-Mart account in 2007. Its run of account wins continued throughout 2008 and 2009, earning it the title of US Agency of the Year from Adweek.
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Recent stories from Adbrands Weekly Update:
Adbrands Weekly Update 10th Oct 2013: Ads Of The Week: "Napoleon". We're lost in admiration over the sheer volume of advertising and the variety of different concepts, that The Martin Agency keeps churning out for Geico. Every one a winner as well. Joining the humpday camel, the gecko, the pig and and the insurers' numerous different catchphrase series, here's yet another hilarious concept, in which absurdly animated paintings promote the benefits of purchasing the organisation's insurance. How do they keep it up?
Adbrands Weekly Update 12th Sep 2013: Pizza Hut transferred its substantial US creative account from The Martin Agency to McGarryBowen
Adbrands Weekly Update 3rd Jan 2013: John Adams, longtime head of Interpublic's The Martin Agency, is to surrender the role of CEO to Matt Williams next month. Williams is currently general manager. Adams will remain chairman of the agency.
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The Martin Agency website
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