MediaCom (US)
MediaCom is
the media services division of Grey
Global Group, now a unit within WPP. It is one of the
widest-ranging global media shops, with offices in 80 countries, although it
is strongest in just a few major markets, especially Germany and the UK. It was the
#7 media specialist worldwide in 2006 with billings of $21.7bn (according
to Recma). Despite its position as the smallest of the three main media
networks now under WPP's control, MediaCom is expected to
remain independent of MindShare
and Mediaedge: CIA, although it
benefits from the group's pooled buying power. Click here for the Adbrands.net
profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major
markets.
Clients: Which clients does MediaCom handle? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information
Competitors: See the Leading Media Agency Brands worldwide
The Adbrands Company Profile of MediaCom summarises the agency's history and current operations, and includes the following links:
MediaCom
website
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MediaCom Austria |
MediaCom Germany |
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MediaCom Denmark |
MediaCom USA |
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MediaCom Finland |
MediaCom Turkey |
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MediaCom France |
MediaCom UK |
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MediaCompete South Africa |
Equmedia (Spain) |
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MediaCom Sweden |
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