MediaCom Worldwide


MediaCom was originally the media planning and buying network of Grey Global Group, now a division within WPP. It is one of the widest-ranging global media shops, with offices in 80 countries, although it is strongest in just a few major markets, especially Germany and the UK. MediaCom was the #5 media specialist worldwide in 2010 with billings of $24.9bn (according to Recma). It is one of four global media networks now under WPP's control, operating separately from Mindshare and MEC, although it benefits from the group's pooled buying power.

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Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets. 


The Adbrands Company Profile of MediaCom summarises the agency's history and current operations, and includes the following links:

MediaCom website

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Grey Global Group

MediaCom Austria MediaCom Germany
MediaCom Denmark MediaCom USA
MediaCom United Kingdom MediaCom Sweden
MediaCom Norway MediaCom Ireland

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