Morgan Stanley (US)

Morgan Stanley is one of the world's largest diversified financial services providers, formed from the merger in 1997 of investment banker Morgan Stanley with financial services giant Dean Witter. It has more than 600 offices in 30 countries worldwide. Despite turmoil in the world's financial markets between 2000 and 2002 it remained a leader, balancing its securities and investment management services with more consumer-oriented credit card lending. However long-simmering tensions within the group led to a bitter and damaging management battle in Spring 2005, claiming the jobs of a number of senior officers. Subsequently, the old Dean Witter merger was effectively unravelled with the spin-off of Discover Financial Services as an independent business. As a result, Morgan Stanley once again specialises in investment banking and wealth management. This reliance on the investment market created a new crisis for the bank in September 2008 as a result of the worldwide credit squeeze. Morgan Stanley shored up its resources in a global strategic alliance and equity partnership with Mitsubishi UFJ of Japan. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..

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Competitors: see Financial & Insurance Sector for other companies

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Morgan Stanley website

Morgan Stanley Institutional Services	Van Kampen
Morgan Stanley Global Wealth Management

Morgan Stanley worldwide

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