Last 10 stories from Adbrands Weekly Update:
Adbrands Weekly Update
21st Nov 2013:
The week's biggest account move was Publicis Groupe's loss of the mammoth Walt Disney entertainment media account in the US, covering movies, TV and home entertainment. This had been held for the past couple of years by a custom-built unit anchored by
Starcom. It now moves across to OMD.
Combined billings are estimated at $800m. Carat retains the Disney parks & resorts media account. OMD also triumphed in two other reviews, winning consolidated global media for Carlsberg (it already handled the bulk of the account) as well as the UK account of newly spun-out high street
Adbrands Weekly Update 5th Sep 2013:
Alan Cohen resigned as CEO of OMD USA in order to launch
his own agency, Giant Spoon, with minority financial backing from Omnicom. That prompted a reshuffle, with Monica Karo moving across from PHD to take his role. She was in turn succeeded as CEO of PHD USA by Robert Habeck, formerly executive director of global client accounts at the Omnicom Media Group
Adbrands Weekly Update 29th Aug 2013:
UM triumphed in two much-needed media reviews, winning the global Hershey's account from OMD (upwards of $350m in billings) as well as the Government of New South Wales in Australia from MediaCom.
Adbrands Weekly Update 8th Aug 2013: WPP's MediaCom and MEC networks also had a good week, collecting global media assignments for Siemens and General Electric respectively, although the US portion of GE will remain with incumbent
OMD. Meanwhile Initiative beat OMD to take over media for Sea World and Busch Gardens entertainment parks.
Adbrands Weekly Update 20th Jun 2013: MediaCom triumphed in Sony's selective review of global media, collecting global responsibility for Sony Mobile and the whole EMEA region for Sony
Electronics. That business was mostly handled by Omnicom's OMD and PHD.
Adbrands Weekly Update 30th May 2013: Pernod-Ricard shifted media in
Australia from OMD to Vizeum
Adbrands Weekly Update 4th Apr 2013: Walgreens placed its substantial US media account with OMD (from Starcom)
Adbrands Weekly Update 7th Mar 2013: OMD won media in Asia for SilkAir... However OMD India lost its share of the local Sony account, after the group consolidated all its business with Initiative.
Adbrands Weekly Update 6th Dec 2012: Handset manufacturer HTC
awarded its global media to Omnicom Media Group, with duties to be divided between OMD and PHD on a country by country basis depending on local conflicts.
Adbrands Weekly Update 6th Sep 2012: It was a rough couple of weeks for Carat. It lost the substantial French SFR mobile account to Mindshare, as well as Fiat Auto in France to KR Media and its share of global eyewear manufacturer
Luxottica to Omnicom's OMD and PHD.