Publicis in the US (USA)


Publicis Worldwide has steadily built its presence in the US market through a series of acquisitions. The main agency is Publicis USA; Riney in San Francisco (formerly Publicis & Hal Riney) retains separate branding, although since 2008 it has reported into the main centralised management structure. In summer 2012, the New York office of Publicis merged with stablemate Kaplan Thaler to form Publicis Kaplan Thaler. The group operates a small roster of integrated and specialist marketing satellites of which the most significant is digital and direct arm Publicis Modem. Separately, parent Publicis Group also owns the Razorfish, Digitas and Rosetta digital and direct agencies. Sister agencies Leo Burnett and Saatchi & Saatchi also control a collection of their own subsidiary units. 

Which clients does Publicis Worldwide handle? Find out more from the Adbrands Account Assignments database

Who are the competitors of Publicis Worldwide? See ranking of Leading US Agencies

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Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.


Subscribers may access the following website links:

Publicis USA Bromley Communications
Publicis & Hal Riney Publicis Modem
Publicis in the West Burrell Communications

Publicis Worldwide

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