Tiffany & Co (US)

Selected Tiffany advertising

Tiffany & Co is the world's most celebrated jeweller, with an unrivalled reputation for sophisticated luxury. Already a well-established haunt for wealthy New Yorkers by the 1950s, the store was launched to a wider market by the book and especially the subsequent film, Breakfast At Tiffany's. But unlike some luxury brands, which have lost a little sparkle in recent years following their adoption by aspirational or newly wealthy buyers, Tiffany's remains resolutely upscale and as a result coasted almost unaffected through the economic downturn of the early 2000s. The recession of 2008/09 proved a little more challenging, but the company has bounced back comparatively well since 2010.

Which agencies handle advertising for Tiffany? Find out more from the Account Assignments database.

Who are the competitors of Tiffany? See Clothes & Fashion Accessories for other companies 

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Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets. 

Recent stories from Adbrands Weekly Update:

Adbrands Weekly Update 27th Feb 2014: Celebrated jeweller Tiffany & Co appointed Ogilvy & Mather to handle global creative following a review, with the account split between the New York and Paris offices. 

Adbrands Weekly Update 31st Dec 2013: Jeweller Tiffany & Co lost a long-running dispute with watchmaker Swatch over their failed joint venture to produce Tiffany-branded timepieces. The US company terminated what was originally intended to be a 20-year arrangement after just four years in 2011, prompting a lawsuit from Swatch. An arbitration court ruled that Swatch is owed $500m in damages and lost earnings.

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Tiffany & Co website

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