United Airlines (US)

United Airlines is one of the big four US air carriers, with a strong international profile created during the 1980s and 1990s, mostly by the acquisition of worldwide routes from failing giant PanAm, and cemented by the creation of the Star Alliance network. However the US industry has been in turmoil since 2001 as a result of the economic fallout from the 9/11 atrocities, cumbersome internal security measures and soaring fuel prices. Until the beginning of 2006, United spent more than two years in bankruptcy protection, struggling to find a way to restructure its finances. All the US carriers are agreed that the disappearance of one of the majors would relive the general pressure across the industry as a whole. United has been fighting hard to ensure that it is not to be the fall-guy for its rivals. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..

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Competitors: See Travel Sector index for other companies.

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United Airlines website

Ted	Star Alliance
United Cargo

United Airlines worldwide

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