VF Corporation (US)

VF Corporation is the world's largest manufacturer of branded clothing, and the company behind such well-known brands as Wrangler and Lee Jeans, The North Face outdoor clothing and accessories, among many others. The group claims to be the world's leading manufacturer of jeanswear, ahead of Levi Strauss. More recently VF took its first move into the sportswear market with the acquisition of Nautica, the upscale clothing and lifestyle accessories designer. In 2007, the group took a strategic decision to exit what was once its core business of lingerie. Those brands, including Vanity Fair after which the company was originally named, were sold to Fruit of the Loom. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..

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Competitors: see Clothing & Fashion Accessories Sector for other companies

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VF Corporation website

Lee Jeans	Lee Jeans One True Fit
Wrangler	Riveted by Lee
Riders	Lee Dungarees
Gitano	Lee Pipes
Chic	20X
Britannia	H.I.S.
John Varvatos	Curvation
Vassarette	Horace Small
The North Face	Jansport
Eastpak	Napapijri
Vans	Bulwark
Nautica	Red Kap

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