Yum! Brands (US)
Yum! Brands owns three of the world's best known fast food franchises: Pizza
Hut, KFC and Taco Bell. None of the three individually matches the global power
of the McDonald's brand, but Yum's combined force gives it an impressive
portfolio of 33,200 restaurants in over 100 countries. This makes it
the #1 restaurant chain worldwide by outlets, although McDonald's outperforms it
by sales. The company's stellar international growth currently offsets weak
performance in the US. Advertising Age estimated global measured advertising expenditure of
$1.2bn in 2006, making
Yum the world's #24 advertiser.
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Competitors: See Restaurants Sector index for competitive companies.
Subscribers may access the following website links:
Yum!
Brands
|
Kentucky
Fried Chicken |
Pizza
Hut
|
| Long
John Silver's |
A&W Restaurants |
|
Taco
Bell |
Pasta Bravo |
|
Kentucky Fried Chicken Group
(Japan) |
Pizza Hut Canada |
| KFC Restaurant Brands (New Zealand) |
Pizza Hut Korea |
|
KFC Thailand |
Pizza Hut New Zealand |
| KFC Australia |
Pizza Hut Australia |
|
KFC Malaysia |
Pizza Hut Brazil |
| KFC Singapore |
Pizza Hut Hong Kong |
|
KFC Netherlands |
Pizza Hut Malaysia |
| KFC Philippines |
Pizza Hut Philippines |
|
KFC Indonesia |
Pizza Hut Singapore |
| KFC Korea |
Pizza Hut Finland |
|
Pizza Hut Greece |
Pizza Hut France |
| Pizza Hut Hungary |
Pizza Hut Sweden |
|
Pizza Hut Norway |
Taco Bell Germany |
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