Four of our Favourite Ads of the Week
P&G Olay "Spread Your Wings"
by Saatchi & Saatchi New York
Friday Classic: Lynx/Axe "Ideal Woman"
by Bartle Bogle Hegarty (2000)
by BBDO New York
Nike "Believe As One"
by Wieden & Kennedy London
New Account Assignments last week
Shell retail - Global - creative - agency
New Account Reviews last week
Papa John's Pizza - US - PR - agency
Salesforce.com - US, Europe - PR - agency
agency assignments: subscribers only
Adbrands Company Profiles assess more than 1,000 leading advertisers, brands and agencies, and examine each company's business record, geographic strength and comparative performance within its chosen sector, including strengths, weaknesses, history, up-to-date news and top-line financial information. What else does the company do? How did it originate? What other brands does it own? How is it performing in the market? With what other businesses is it affiliated?
The Account Assignments database tracks account management for the world's leading brands and companies. In other words, which advertising agency handles which accounts in which countries. Fully searchable by brand, brandowner company or advertising agency, the database now contains almost 25,000 worldwide account assignments for just under 6,000 leading brands and more than 1,700 advertising and marketing agencies.
to 19th Jul 2018
TOP ADVERTISING TERRITORIES
by projected media expenditure 2018
South Korea ($9.8bn)
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