Accolade Wines (Australia)

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Accolade Wines is one of the world's leading premium wine companies. It is the #1 wine producer and exporter from Australia, and the local market leader in the UK, a key market for Australian wines. The business was formed in 2010 by the demerger of the Hardy Wine Company of Australia as well as various European businesses owned by US-based Constellation Brands. Since then it has expanded its portfolio with a series of acquisitions including several US wines. Key brands include Hardy's, Kumala, Atlas Peak and Stowell's. Accolade's biggest rival both domestically and internationally is countrymate Treasury Wines Estates. Private equity owner CHAMP had been expected to issue an IPO of the business in 2017; instead it sold it on in 2018 to US private equity firm Carlyle.

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Adbrands Weekly Update 12th Apr 2018: Australian wine producer Accolade - owner of Hardy's, Banrock Station and other brands - has changed hands again and this time former owner Constellation Brands has taken the opportunity to offload its remaining 20% stake in the business. Constellation originally bought the Hardy's wine group in 2003 - just as the Australian wine business was passing its peak into over-supply. It proved an expensive error, and Constellation sold 80% of the business, along with some other assets, to Australian private equity firm CHAMP in 2011. Now CHAMP and Constellation are both cashing out, selling Accolade to a Chinese subsidiary of US private equity giant Carlyle for around $770m, more than twice the 2011 valuation. Volumes are around 35m cases.

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Accolade Wines website


Hardy's Flagstone
Banrock Station Stowell's
Echo Falls Nobilo
Kumala Stone's
Atlas Peak Babycham
Geyser Peak Houghton

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