I say potayto and you might say patatas, but McCain Foods can say it in every language under the sun. The company is the global #1 in French fries, producing almost one-third of all the world's potato products. It is the clear leader in virtually every global market except the US, where it is trounced by rivals ConAgra and Simplot, but McCain has compensated by breaking new ground in developing markets such as China and Russia. It has an especially strong presence in Europe. Separately, the McCain family also owns Maple Leaf Foods, Canada's second largest food group.
Which agencies handle advertising for McCain Foods? Find out more from the Account Assignments database.
Who are the competitors of McCain Foods? See Food Sector index for other companies
Subscribers only: Adbrands profile Account assignments and selected contact information
Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.
Subscribers may access the following website links here:
McCain Foods website
All rights reserved © Mind Advertising Ltd 1998-2018