Ad Expenditure: US$19.05bn 2017 GroupM Forecast This Year Next Year Dec 2016

Advertising Agencies

Germany's Most Creative Agencies by awards won in 2016

 Serviceplan  Grabarz & Partner
 Jung von Matt  Kolle Rebbe
BBDO Scholz & Friends 
DDB Tribal Germany  Leo Burnett Germany
 Heimat  Thjnk
Ogilvy Deutschland  Oliver Voss

Source: HorizonT

Germany's Most Creative Agencies by awards won in 2015

 Grabarz & Partner  Grey Gruppe
GGH Lowe  Thjnk
 Serviceplan DDB Germany
BBDO Ogilvy Deutschland
 Kolle Rebbe Scholz & Friends 

Source: DFV

Germany's Most Creative Digital Agencies in 2016

 Serviceplan  Publicis Pixelpark
 Jung von Matt  Heimat
Cheil Germany  Scholz & Volkmer
 Denkwerk DDB Germany
 Leo Burnett Germany  Grabarz & Partner

Source: W&V

Germany's Leading Digital Agencies in 2016 by gross income

 SapientRazorfish E90.6m PIA E63.8m
Plan.Net (Serviceplan) E90.2m Diconium E55.3m
team neusta E88.5 Publicis Pixelpark E55.3m
Reply - Digital Experience E69.5m Sinner Schrader (Accenture) E52.2m
UDG United Digital Group E66.1m diva-e E52.0m

Source: BVDW

Germany's Leading Media Agencies in 2016 by total billings

 MediaCom E3.68bn Initiative E861m
 OMD E2.65bn  Blue 449 E749m
 MEC E2.40bn  Pilot Media E658m
 Carat E1.90bn  UM E573m
 Mediaplus E1.75bn  Starcom E433m
Havas Media E1.60bn  Crossmedia E423m
 Mindshare E1.34bn  Moccamedia E379m
 Zenith E1.12bn  Maxus E352m
 Vizeum E984m PHD E221m

Source: RECMA/HorizonT

Other German Agencies profiled in Adbrands

 Media Consulta McCann Erickson Germany
Y&R Germany Springer & Jacoby
 TBWA Germany Havas Worldwide Germany
Lowe Germany Select Communications
 Philipp und Keuntje  

Other leading German Agencies and Advertisers profiled by Adbrands


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