Groupe Auchan (France)

Auchan is one of France's biggest retail groups, operating primarily in the hypermarket and supermarket sectors. In addition to its domestic footprint, it has a strong presence in other developed markets in Western Europe, and a growing profile in Eastern Europe and China. Its hypermarkets operate mainly under the Auchan name (or Alcampo in Spain and RT Mart in China), supported by Simply Market supermarkets and convenience stores (and Pao de Acucar in Portugal). The group also owns Immochan shopping malls in 12 countries as well as financial services arm Oney (previously known as Banque Accord). In France, Auchan was the country's #5 supermarket by market share in 2016. The group reported net revenues of €54.2bn in 2015 (or over €62bn including franchisees). It is still privately controlled by the Mulliez family. Patriarch Gerard Mulliez founded Auchan as a grocery store in 1961, and is credited with inventing the hypermarket concept six years later. (The "Auchan" name was derived from the Hauts Champs district in Northern France where the first store was located). He appointed his nephew Vianney Mulliez as head of Groupe Auchan in 2006. Following a reorganisation in 2015, Vianney Mulliez is now chairman of Auchan's supervisory board; Wilhelm Hubner is groupe CEO. Now in his 80s, Gerard Mulliez is one of several brothers and cousins with extensive interests in the retail sector. The extended Mulliez family - which comprises some 700 cousins - constitutes France's 3rd wealthiest business dynasty behind the Bettencourt-Meyers (L'Oreal) and Arnualts (LVMH). Together they control around 60 other businesses including sports store Decathlon, DIY giant Leroy Merlin (Groupe Adeo) and garage chain Norauto. Subscribers may access account assignments and contact information. The searchable account assignments database is available to full subscribers to premium services. Click here to access Adbrands account assignments (subscribers only); or see here for information on how to subscribe.

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Capsule checked 3rd February 2017

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