BBDO Group France
Though it lacks the size of locally grown Havas and Publicis, BBDO Group Paris is widely regarded as one of the country's most admired creative agencies, with a long-established reputation for unusual and effective advertising. The flagship of the group is its main creative agency, CLM BBDO, which is also a significant force within the BBDO Worldwide network.
Which clients does CLM BBDO handle? Find out more from the Adbrands Account Assignments database
Who are the competitors of CLM BBDO? see Leading French Agencies for other companies
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Click here for an Adbrands Snapshot of CLM BBDO Paris (subscribers only). Adbrands Snapshots provide a summary analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and identify key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.
Recent stories from Adbrands Weekly Update:
Adbrands Social Media 25th Jun 2018: "Au Revoir Olivia". Let's kick off Monday morning with this sweet spot from CLM BBDO in Paris for Grand'Mere coffee from JDE. Even non-French speakers will realise this is a break-up call. "Hi Olivia, I don't know how to tell you this, but I'm not coming to the party tonight. I think we'll just stay friends." At times like that only some grandmotherly comfort will do. It's a lovely set-up, diminished somewhat by the pay-off of a visit to Grandma. The biggest surprise is perhaps, in this day and age, that anyone even still makes a coffee called "Grandmother"...
Adbrands Weekly Update 31st Aug 2017: Ads of the Week "Kingdom Battle: Robbery". We hate to say too much about the three hilarious new spots from BBDO Proximity Paris for Ubisoft's new Kingdom Battle game for fear of spoiling the joke. Let's just say the agency has created several excellent, cinematic scenarios to illustrate the comic possibilities involved in humans teaming up with rabbits. The ads themselves have only an oblique connection to the game itself, which twins the two top-selling franchises of Nintendo's Mario and the Raving Rabbids. A great laugh-out-loud gag. See the two other spots on our Facebook page.
Adbrands Weekly Update 1st May 2014: Ads Of The Week: "Le Rouge". The Economist has launched its first ever TV campaign in France with this muscular animation from CLM BBDO, which plays on the news icon's signature red branding. Very nice.
Adbrands Weekly Update 26th Sep 2013: LVMH's Tag Heuer watch brand reappointed CLM BBDO in Paris to its global account
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