Lotte is one of Korea's largest diversified conglomerates, operating in a number of different industries. It is best-known as one of Asia's leading confectionery companies, and among the global leaders in chewing gum. In its domestic market, it is also the country's biggest retailer, operating a wide variety of different Lotte-branded stores including supermarkets, department stores and convenience outlets, as well as restaurants. It is a major force in food and soft drinks, hotels and leisure, and also in industrial operations including petrochemical production and construction. It has established a strong presence in other Asian markets, especially Japan where the founding Shin family, who still control the group, have long-established roots, but also China and now India. Unlike other Korean conglomerates such as Samsung or LG, Lotte has a very low profile in the West.
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|Daehong Communications||Lotte Hotels|
|Lotte Chilsung Beverage||Lotte department store|
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