Havas's UK subsidiaries include the main advertising agency, Havas London, as well as a sizeable collection of connected marketing services shops. Almost all of these units were combined under a single management team in 2003 as part of the network's "Power of One" strategy, rolled out to consolidate each of its regional businesses. As a result, Havas now offers a completely integrated service in the UK, although its constituent units continue to operate separately, while sharing a single financial structure. Other units under the umbrella of the London "Havas Village" include the local office of Havas Media, CRM agency Havas Helia, PR agencies One Green Bean and Red Havas, content and promotions developer Cake, design agency Conran Design, creative agency Field Day, strategic consultancy Maitland/Amo and healthcare units Havas Lynx and Havas So, among others. They all moved into a single shared building in Central London in 2017. Yet performance has been a little rocky in recent years, especially in the main advertising agency, resulting in several management changes and restructurings. In late 2015, Havas named Chris Hirst - the widely admired former CEO of Grey London - as CEO of Havas Worldwide Europe and the UK. He introduced greater stability to the UK group, but new business performance has remained lacklustre. Cornerstone clients Reckitt Benckiser and (to a lesser extent) Peugeot still dominate the agency's creative output. Xavier Rees is CEO of the main advertising agency, and also of previously separate data arm Havas Helia. Vicki Maguire joined Havas London as chief creative officer (from Grey) in 2019. Mark Whelan is chief creative officer for Havas Group UK. Nielsen (in Campaign) estimated billings of £112m in 2019. Havas Worldwide London Ltd, the legal entity for the main ad agency, reported turnover of £80m for 2018, with gross profit of £28.4m and a net loss of £472k.
Capsule checked 18th June 2020
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Historical profile information for Havas UK
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Adbrands Daily Update 25th Sep 2019: Grey London lost two senior executives in a single day to rival agencies. Chief creative officer Vicki Maguire announced her resignation after a decade at the agency to take up the same role at Havas London at the beginning of next year. At the same time, chief marketing officer Sarah Jenkins is leaving to become managing director of Saatchi & Saatchi London.
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