Ad Expenditure: US$26.07bn 2018 GroupM Forecast This Year Next Year Dec 2017

Top Advertisers

The Top 100 Advertisers in the UK in 2017

1
Sky
21
Aldi
41
Direct Line
61
Microsoft
81
American Express
2
P&G
22
Nestle
42
Now TV
62
Beiersdorf
82
Jet2
3
BT
23
JD Williams
43
Arla Foods
63
BMW
83
Universal Pictures
4
Unilever
24
Shop Direct
44
Halifax
64
Ministry of Defence
84
Santander
5
McDonald's
25
GlaxoSmithKline
45
Google
65
TUI
85
Vauxhall Motors
6
Tesco
26
Argos
46
Iceland
66
MoneySupermarket
86
Muller Dairy
7
Reckitt Benckiser
27
EE
47
Waitrose
67
SCS Furniture Stores
87
Cadbury Trebor Bassett
8
Virgin Media
28
British Gas
48
Homebase
68
NatWest
88
Legal & General
9
Lidl
29
Marks & Spencer
49
Oak Furniture Land
69
Barclaycard
89
Barclays
10
Samsung
30
Camelot
50
VW
70
Trivago
90
Peugeot
11
Amazon
31
L'Oreal
51
Talk Talk
71
Imagine Cruising
91
Furniture Village
12
DFS
32
Specsavers
52
B&Q
72
Diageo
92
Audi
13
Asda
33
Ford
53
Warner Bros
73
93
Colgate-Palmolive
14
Vodafone
34
Coca-Cola Great Britain
54
The Co-op
74
Toyota
94
Cancer Research
15
Dixons Carphone
35
KFC
55
20th Century Fox
75
Gala Coral
95
Bensons For Beds
16
Morrisons
36
Nationwide
56
Lloyds Bank
76
Hasbro
96
Harveys
17
GTech
37
Peoples Postcode Lottery
57
Go Compare
77
L'Oreal Luxe
97
PlusNet
18
Boots
38
Confused
58
SunLife
78
Macmillan Cancer Support
98
Sony Pictures
19
Sainsbury's
39
Smart Energy
59
Renault
79
Ikea
99
Aviva
20
BGL
40
O2
60
Apple
80
Tesco Mobile
100
Subway

Other British Companies & Brands

 British Airways  Kit Kat
 Carphone Warehouse  Premier Foods
 Mitchells & Butlers  Wickes
 Arcadia  Johnnie Walker
 AstraZeneca  Nestle Confectionery
 British American Tobacco  New Look
 Hutchison 3 Mobile  Next
 Associated Newspapers  Aquafresh
 BP  Prudential
 Britvic  River Island
 Burberry  Royal Bank of Scotland
 Royal Mail Group  Shell
 French Connection  InterContinental Hotels Group
 HMV  Virgin
 Guinness  Weetabix
 Heineken UK  Sony Mobile
 Debenhams  Post Office
 Aviva  LV= Liverpool Victoria

Gone but (not quite) forgotten

 GUS Great Universal Stores  Woolworths
 EMI  Abbey National

Other leading United Kingdom Agencies and Advertisers profiled by Adbrands

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