Total Media : advertising & marketing assignments

Profile subscribers click here for full profile

Total Media is among the largest of the UK's remaining media independents. The privately owned agency handles mainly smaller accounts, with a solid track record in arts or cultural clients. More recently though it picked up two important technology accounts in Lenovo and Epson. It also established an alliance with German media independent Mediaplus, part of the Serviceplan group. Nielsen estimated billings of £33m in 2017, up 20% on the year before. However reported billings were significantly higher, up 27% to almost £71m, a best-ever result. Gross profit was £8.3m. The business is still controlled and run by executive chairman Mike Sell, who launched the business in 1982 following a career at Davidson Pearce and Interlink. Guy Sellers is chief executive. The main agency is in London, with a regional office in the Midlands. Subscribers may access account assignments and contact information. The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here to access Adbrands account assignments (subscribers only); or see here for information on how to subscribe.

Capsule checked 26th September 2018

Which clients does Total Media handle? Find out more from the Adbrands Account Assignments database

Who are the competitors of Total Media? see Leading UK Agencies

Adbrands Company Profiles assess more than 1,000 leading advertisers, brands and agencies, and examine each company's business record, geographic strength and comparative performance within its chosen sector, including strengths and weaknesses, history, up-to-date news and top-line financial information. What else does the company do? How did it originate? What other brands does it own? How is it performing in the market? With what other businesses is it affiliated?

Adbrands Account Assignments is a database tracking account management for the world's leading brands and companies. In other words, which advertising agency handles which accounts in which countries. Fully searchable by brand, brandowner company or advertising agency, the database now contains more than 15,000 worldwide account assignments for over 4,000 leading brands.

More about Company Profiles | More about Account Assignments

New to the industry? See here for a brief summary of how the agency business is structured.

Subscribe to Adbrands.net to access the full profile and account assignments


All rights reserved © Mind Advertising Ltd 1998-2018