Arc Worldwide was established in 2004 as the main marketing services brand aligned with Publicis-owned Leo Burnett. Towards the end of 2006, Publicis Groupe aligned Arc even more closely with Leo Burnett by merging management responsibility for the two brands under a single executive council, so that they are now to all intents and purposes a single company operating under dual brands. Several Arc offices were absorbed into the main Leo Burnett outpost, but a standalone presence remains in around 20 markets.
Which clients does Arc handle? Find out more from the Adbrands Account Assignments database
Who are the competitors of Arc? See Marketing Services Agencies index for other companies
Adbrands Snapshots provide a summary analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and identify key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.
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