Hill Holliday (US)

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Hill Holliday Advertising operates as a standalone agency brand within the Interpublic group. Although it maintains a low profile, the Boston-based shop has steadily increased its presence in the US, absorbing San Francisco's Goldberg Moser O'Neill in 2000, and establishing several other offices across the country as well as separately branded satellite agencies. 

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Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets. The Adbrands Company Profile of Hill Holliday summarises the agency's history and current operations and also contains the following website links:

Hill Holliday Advertising website



Recent stories from Adbrands Weekly Update:

Adbrands Weekly Update 7th Jan 2016: Bank of America transferred the bulk of its consumer advertising from WPP's dedicated Team BAC unit to Interpublic-owned Hill Holliday, which already managed wealth and enterprise advertising. Precise details are unclear, but Team BAC appears to have retained digital, promotions and PR duties.

Adbrands Weekly Update 20th Feb 2014: Ads Of The Week: "Poolside" A great script is one of the main strengths of this new Cadillac ad from Interpublic's Rogue unit (mainly Hill Holliday, with support from Lowe Campbell Ewald). Also gorgeous photography, a fabulous setting and a strong performance from actor Neal McDonough, a familiar face even if you're not quite sure where from. Pretty cool all round in fact, designed to make Americans (but not perhaps anyone else) feel good about themselves and their work ethic. And why not, we say, if it can buy you a house and a car like that?

Adbrands Weekly Update 19th Dec 2013: ZenithOptimedia offset its RB losses with a few victories: it retained the substantial Mengniu dairy account in China after a review, picked up Australian media for Henkel from MEC, and won US media for financial services group Liberty Mutual, worth around $150m in annual billings. The latter also handed Havas Worldwide in New York a much-needed win, its biggest by far this year. Liberty Mutual's creative and media both transfer from IPG's Hill Holliday.

Adbrands Weekly Update 13th Jun 2013: In another major gain for Interpublic, General Motors wrapped up its review of Cadillac creative, dropping Publicis-owned Fallon in favour of a new IPG construct, to be entitled Rogue. This will pool executives from three Interpublic shops: Hill Holliday and Campbell-Ewald in the US, partnered by the global Lowe network. Significantly, Hill Holliday's chief creative officer is Lance Jensen, the former co-founder of indie agency Modernista, which handled the Cadillac account for much of the 2000s. 

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