Ad Expenditure: US$189.10bn 2018 GroupM Forecast This Year Next Year Dec 2017

Top Advertisers

The US Top 100 Advertisers in 2017 by expenditure

1
Comcast
21
T-Mobile USA
41
Yum Brands
61
Volkswagen
81
Netflix
2
P&G
22
Toyota
42
Estee Lauder
62
Diageo
82
Dish Network
3
Comcast
23
Walt Disney
43
Mars
63
JC Penney
83
Clorox
4
Amazon
24
Time Warner
44
Estee Lauder
64
Abbvie
84
IBM
5
General Motors
25
Capital One
45
Viacom
65
Allstate Insurance
85
US Bancorp
6
Verizon
26
Merck & Co
46
US Government
66
Eli Lilly
86
Restaurant Brands International
7
Ford
27
21st Century Fox
47
Home Depot
67
Best Buy
87
Lionsgate
8
Charter Communications
28
AB InBev
48
Progressive
68
Daimler
88
Gap
9
Alphabet
29
McDonald's
49
Coca-Cola
69
Kroger Company
89
AstraZeneca
10
Samsung
30
Bank Of America
50
Apple
70
Allergan
90
Dell
11
American Express
31
Target
51
Lowe's
71
Kia Motors
91
Gilead Sciences
12
Walmart
32
Nike
52
Molson Coors
72
Walgreens
92
Booking Holdings
13
JP Morgan Chase
33
Macy's
53
State Farm
73
Wells Fargo
93
Bristol Myers-Squibb
14
L'Oreal
34
Pepsico
54
Sanofi
74
Coty
94
General Mills
15
Nestle
35
LVMH
55
Bayer
75
Constellation Brands
95
Dr Pepper Snapple Group
16
Pfizer
36
Unilever
56
Sony
76
Hyundai Motors
96
Subway
17
Berkshire Hathaway
37
Honda
57
Discover
77
Reckitt Benckiser
97
Quicken Loans
18
Fiat Chrysler
38
Sprint
58
IAC
78
Albertsons
98
Wayfair
19
Johnson & Johnson
39
Kohl's
59
Citigroup
79
eBay
99
Heineken
20
Expedia
40
Nissan
60
Microsoft
80
Amgen
100
Kellogg's

Source: Kantar (in Advertising Age)

Other US Companies profiled on Adbrands.net

ABC Visa Philip Morris Hasbro
AIG Hewlett-Packard Fortune Brands Kraft Heinz Company
EA Guess Inc Fidelity CVS Caremark
AOL Hanes Brands Bacardi Kodak
Avis Budget Group CenturyLink Boeing Levis Strauss & Co
Avon Sears Brown Forman Motorola
Calvin Klein Jones Apparel Yahoo Ocean Spray
Church & Dwight Liberty Mutual Warner Music Ralph Lauren
Cisco Systems Merrill Lynch CVS Health Starbucks
Colgate-Palmolive Monster Staples Alberto Culver
Wendy's Revlon Dunkin Brands Tiffany
Facebook Reynolds American Campbell Soup UPS
Arby's Sara Lee Fritolay VF Corporation
American Airlines Amway Apollo Group Costco
Beam Suntory Boeing Caterpillar CBS Corporation
CenturyLink Charles Schwab Chick-Fil-A Chipotle
ConAgra Coach Cox Comms Darden Restaurants
Del Monte Delta Air Lines Discovery Domino's
Duracell Edgewell E&J Gallo Energizer
Xerox Corp Harley Davidson Georgia Pacific Burger King
Intel General Electric Accenture Bacardi
United Airlines Tommy Hilfiger Goldman Sachs Dick's Sprtng Gds
SC Johnson FedEx E*Trade ESPN
Abbott Laboratories Activision Blizzard Adobe Altria

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